Person
Every book Madhavan Ramanujam recommended on podcasts
Key facts
- Madhavan Ramanujam has recommended or discussed 7 books on podcasts, as of July 27, 2025.
- Madhavan Ramanujam has talked about books on 2 podcasts, as of July 27, 2025.
- Those books came up in 4 episodes, as of July 27, 2025.
- The 3 books Madhavan Ramanujam has mentioned in the most episodes, not counting Madhavan Ramanujam's own, as of July 27, 2025: Confessions of the Pricing Man, Contagious and Predictably Irrational.
- The latest episode with a book mention from Madhavan Ramanujam aired on July 27, 2025.
Updated
Across 2 podcasts. Every show Madhavan Ramanujam appears on, in one place, not just one.
Madhavan Ramanujam’s most recommended books
- Confessions of the Pricing Man by Hermann Simon
- Contagious by Jonah Berger
- Predictably Irrational by Dan Ariely
- The Big Pad of 50 Blank, Extra-Large Business Model Canvases and 50 Blank, Extra-Large Value Proposition Canvases by Alexander Osterwalder
- Thinking, Fast and Slow by Daniel Kahneman
Madhavan Ramanujam is a business strategist and podcast guest best known for his expertise on pricing, product development, and monetization strategies, as discussed on Lenny's Podcast. Ramanujam has recommended several key books to help entrepreneurs build successful businesses. He advised founders to read his own co-authored books, Monetizing Innovation and Scaling Innovation, in sequence to master both product creation and business execution, specifically highlighting chapter four of the former for conducting willingness-to-pay conversations. Beyond his own writing, he praised Alexander Osterwalder's Business Model Canvas as a classic and favorite resource for strategic business-model perspectives. To help leaders understand customer psychology and human behavior, Ramanujam recommended Daniel Kahneman's Thinking, Fast and Slow. Additionally, he endorsed Jonah Berger's Contagious as a valuable guide containing frameworks on how to make messages viral, noting that he has applied its principles to his own professional outreach. Together, these book recommendations reflect his core philosophy on aligning product development closely with customer value and market behavior.
Books Madhavan Ramanujam recommended or discussed
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Monetizing Innovation
Discussed“And just like uh monetizing innovation, scaling innovation is not, you know, marketing fluff. It actually has real actionable stuff packed in that you can go on Monday morning and start implementing.”
Where to get it
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Confessions of the Pricing Man
Recommended“there are a number of resources um our founder Herman Simon of the Simon of Simon culture has a lot of books particularly I like one which is called confessions of the pricing man”
Where to get it
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Contagious
Recommended“And probably the third one that I recommend is a book uh called Contagious by Jonah Burgerer. Uh I love that. he was in the PhD program at Stanford um in marketing and he actually wrote this book on how to make messages viral”
Where to get it
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Predictably Irrational
Recommended“the you know predictably irrational was a great book from then I really made I mean that made the concept very famous we built on top of that”
Where to get it
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Scaling Innovation
Discussed“Scaling innovation talks about how to build a great business and you know writing a book is there needs to be a purpose for this.”
Where to get it
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The Big Pad of 50 Blank, Extra-Large Business Model Canvases and 50 Blank, Extra-Large Value Proposition Canvases
Recommended“two or three books that you find yourself recommending most to other people the first one that comes to mind is Business Model Canvas by Alex Ostraaler is a classic and one of my favorite books”
Where to get it
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Thinking, Fast and Slow
Recommended“I like this book uh thinking fast thinking slow. I think that's also a classic because again uh you know there's always a human element to things and understanding the customer psychology is important”
Where to get it
Books Madhavan Ramanujam wrote
Appearances
Other mentions (16: passing, ad reads, own books)
“And here's the other fun fact uh probably I'm geeking out too much but when I counted the number of axioms there were 42 axioms. Uh so and I didn't try to make this up and if you're Hitchhiker's fan then you know that's the answer to everything.”
Plugged Scaling Innovation
“and like really developing that mindset of being a true profitable growth architect and that is the main takeaway that I have for people and if you are not in that mindset already there's a book for you I'll point them to it”
Plugged Monetizing Innovation
“I think uh just uh Google for monetizing innovation and scaling innovation. You'll probably land in a lot of pages.”
Plugged Scaling Innovation
“I think uh just uh Google for monetizing innovation and scaling innovation. You'll probably land in a lot of pages.”
Plugged Scaling Innovation
“Um and yeah, I mean uh if you like the book uh please do leave a review on Amazon.”
Passing Monetizing Innovation
“And I'm really thankful for also the support that I got over the years from founder community, from the venture community, for monetizing innovation.”
Plugged Scaling Innovation
“Uh so there's also probably uh in equal measure if you're excited about scaling innovation uh I would love for you to talk about the book.”
Plugged Monetizing Innovation
“And this is why I wrote Monetizing Innovation. What we call a winning approach is to think pricing early and to really test for whether there's a product market pricing fit before you go too far in the journey.”
Passing The Lean Startup
“so I think look most of your listeners are many uh you know most product folks they probably understand you know language like product Market fit especially made famous from Lean Startup and other kind of you know literature”
Plugged Scaling Innovation
“but the thesis of the book is uh that the title of the book is called unlocking growth growth that is profitable meta Etc so unlocking growth and the subtitle is breakthrough strategies for acquisition monetization and retention of customers”
Plugged Scaling Innovation
“so it's called unlocking growth they can search on Amazon right yeah absolutely if you look for an unlocking growth and even bookmark it you're going to have it in your list of books that you want to buy”
Plugged Monetizing Innovation
“and if if that you know if that's relevant then I think message accomplished that's also why we wrote monetizing Innovation”
Plugged Monetizing Innovation
“And this is why I wrote monetizing innovation, what we call a winning approach is to think pricing early and to really test for whether there's a product market pricing fit before you go too far in the journey.”
Plugged Monetizing Innovation
“And we've actually dedicated a whole chapter in the book, Monetizing Innovation, chapter four. It's called how to have the willingness to pay conversation.”
Plugged Monetizing Innovation
“This is also why I wrote the book to give back a bit of what we actually know, to educate people that there is a science and an art to pricing.”
Plugged Monetizing Innovation
“And in the book, Monetizing Innovation, every chapter, we end the book with what questions a CEO must ask in, let's say, meetings. This does not mean that the CEO should rush”