Episode · Invest Like the Best · 2017-06-20
Patrick O'Shaughnessy & Andy Rachleff: books mentioned on Invest Like the Best #42
Andy Rachleff - Building Something People Want to Buy - [Invest Like the Best, EP.42]
My guest this week is Andy Rachleff, who is the CEO of the automated investing platform Wealthfront. Andy was also a co-founder and long-time partner at Benchmark capital--one of the most interesting and successful venture capital firms in the world.
Andy Rachleff discussed The Four Steps to the Epiphany by Steve Blank, The Lean Startup by Eric Ries, and Crossing the Chasm by Geoffrey A. Moore.
Books mentioned, in the order they came up
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The Four Steps to the Epiphany
Discussed“Now, he wrote a book that was really just his teaching notes from a class he taught at Berkeley called The Four Steps to the Epiphany.”
Where to get it
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The Lean Startup
Discussed“And then Eric wrote a book called The Lean Startup, which I refer to as the New Testament. So you can think of The Lean Startup as the New Testament to blanks, Four Steps to the Epiphany, Old Testament.”
Where to get it
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Crossing the Chasm
Discussed“Well, actually, the seminal book on this topic is one called Crossing the Chasm, written by Jeffrey Moore in the mid-90s, where he described what he called the technology adoption life cycle.”
Where to get it
Other mentions in this episode (2) — ad reads, self-promotion and passing references, never counted
Plugged Millennial Money
“But I had an enormously hard time when I wrote a book called Millennial Money trying to get younger people to invest basically through an automated platform. There's a whole section on automation and the power of it.”
Passing A Random Walk Down Wall Street
“And then we recruited Bert Malkiel, who I think invented the index fund in his book, A Random Walk Down Wall Street, as our chief investment officer.”