Cover of Zone to Win

Book · 2015 · Business & Economics

Zone to Win

Organizing to Compete in an Age of Disruption

by Geoffrey A. Moore · Brought up by 2 people on 1 podcast

Zone to Win by Geoffrey A. Moore has been mentioned in 2 episodes across 1 podcast (1 episode recommends it and 1 episode discusses it), through . Most frequently brought up by Drew Houston (1 episode) and Lenny Rachitsky (1 episode) on Lenny's Podcast (2 episodes).

episodes
2
podcast
1
people
2
episode recommends it
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Um so it's a great book Zone to win that talks about some of this what what needs to happen internally by Jeffrey Moore.
Drew Houston · Lenny's Podcast · Jan 2025 Listen at 1:16:28

The best things said about it

1 of 2 · every mention
Discussed
Does he talk about that in zone to win or is that just something independent of his books I think it was a class he created and it turned into uh a chapter two in one of his books I don't remember which book get in though.
Lenny Rachitsky Lenny's Podcast · Apr 2024

Why people recommend it

Zone to Win by Geoffrey A. Moore is a strategic business guide that outlines a practical framework for established enterprises to manage digital transformation and successfully adopt disruptive innovations. Drew Houston discussed the book on Lenny's Podcast, recommending it as a great resource that thoughtfully addresses the internal organizational challenges companies face as they grow, add new products, and attempt to navigate shifting market dynamics. Drew pointed out that Geoffrey Moore's insights are particularly helpful for understanding the specific internal shifts that need to happen within a growing company. Later in the same podcast network, Lenny Rachitsky and David DeSanto touched upon similar organizational frameworks during their conversation. Lenny asked David whether a specific strategic concept he had described originated directly from Zone to Win or was developed independently. David clarified that the framework actually began as a class created by Moore before eventually being adapted into a chapter within one of his books, though he could not recall the exact title at the moment of the recording. Across these discussions, the book is highlighted as an essential manual for executives and leaders attempting to organize their internal operations to support continuous innovation without destabilizing their core business models.

Every mention

2 quotes from 2 episodes · 1 passing or ad reads below
Drew Houston um so it's a great book Zone to win that talks about some of this what what needs to happen internally by J… 1
Recommended
“um so it's a great book Zone to win that talks about some of this what what needs to happen internally by Jeffrey Moore”
Lenny Rachitsky does he talk about that in zone to win or is that just something independent of his books I think it was a… 1
Discussed
“does he talk about that in zone to win or is that just something independent of his books I think it was a class he created and it turned into uh a chapter two in one of his books I don't remember which book get in though”
Other mentions (1: passing, ad reads, own books)
Plugged
“The latest book is called Zone to Win. And Zone to Win is really crossing the chasm for public enterprises, meaning you have an established franchise, you're multi-billion dollars of global businesses. But the next wave is coming.”