Book · 2011 · Business & Economics
The Challenger Sale
Taking Control of the Customer Conversation
The Challenger Sale by Matthew Dixon and Brent Adamson has been mentioned in 2 episodes across 1 podcast (2 episodes recommend it and 0 episodes discuss it), through . Most frequently brought up by April Dunford (1 episode), Evan LaPointe (1 episode) and Lenny Rachitsky (1 episode) on Lenny's Podcast (2 episodes).
- episodes
- 2
- podcast
- 1
- people
- 3
- episodes recommend it
- 2
And a great book to read for moderate influence is the Challenger sale and in the Challenger sale what we're looking at is the concept of teaching people something.
Questions about The Challenger Sale by Matthew Dixon and Brent Adamson
Who recommends The Challenger Sale by Matthew Dixon and Brent Adamson on podcasts?
April Dunford (1 episode) and Evan LaPointe (1 episode) have recommended The Challenger Sale by Matthew Dixon and Brent Adamson on podcasts. In all, 3 people brought it up across 1 podcast (2 people recommended it).
Which podcasts mention The Challenger Sale the most?
Lenny's Podcast (2 episodes).
Is The Challenger Sale recommended, or only discussed?
The Challenger Sale by Matthew Dixon and Brent Adamson was recommended in 2 episodes and discussed without a recommendation in 0 episodes, as of 2024-08-11.
What do people say about The Challenger Sale?
Evan LaPointe on Lenny's Podcast (2024-08-11): "And a great book to read for moderate influence is the Challenger sale and in the Challenger sale what we're looking at is the concept of teaching people something."
When was The Challenger Sale last mentioned on a podcast?
The Challenger Sale by Matthew Dixon and Brent Adamson was last recommended on Lenny's Podcast by Evan LaPointe on 2024-08-11.
The best things said about it
His previous book The Challenger sale and there was a companion book to that called The Challenger customer those were also excellent and based on a deep set of research.
We had the author of that book on the podcast Matt Dixon I think is his name and yeah and the Challenger sale the idea there is like challenge their perspective.
Why people recommend it
The Challenger Sale by Matthew Dixon and Brent Adamson is a sales and business book that argues that the most successful sales reps challenge customers with new insights rather than merely building relationships. On Lenny's Podcast, Evan LaPointe recommended the book as an effective resource for exerting moderate influence by teaching people something valuable. April Dunford also recommended the book on Lenny's Podcast, praising both The Challenger Sale and its companion volume, The Challenger Customer, as excellent resources based on deep, rigorous research. During the discussion, Lenny Rachitsky recalled interviewing coauthor Matt Dixon on the podcast and reiterated the book's core premise regarding challenging a customer's perspective.
Every mention
April Dunford his previous book The Challenger sale and there was a companion book to that called The Challenger customer… 1
“his previous book The Challenger sale and there was a companion book to that called The Challenger customer those were also excellent and based on a deep set of research”
Evan LaPointe and a great book to read for moderate influence is the Challenger sale and in the Challenger sale what we'r… 1
“and a great book to read for moderate influence is the Challenger sale and in the Challenger sale what we're looking at is the concept of teaching people something”
Lenny Rachitsky we had the author of that book on the podcast Matt Dixon I think is his name and yeah and the Challenger sa… 1
“we had the author of that book on the podcast Matt Dixon I think is his name and yeah and the Challenger sale the idea there is like challenge their perspective”