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Every book William Ury recommended on podcasts
William Ury appeared on The Tim Ferriss Show to share proven strategies and stories from his work as a master negotiator. During the episode, the guest mentioned coining the BATNA acronym, which stands for best alternative to a negotiated agreement, in Getting to Yes, a book he co-authored with Roger Fisher and Bruce Patton. He also referenced his book Getting to Yes while recounting a breakfast meeting with Warren Buffett, where they discussed the impact of the word yes. When considering how to handle opposing viewpoints, the guest discussed writing Getting Pass No as part of a trilogy, explaining that he felt a third book was necessary to do justice to the word no. Additionally, William Ury referenced Charles Darwin's The Origin of Species during a discussion about summarizing an entire theory into a single sentence, noting the exact passage where Darwin summed up the theory of evolution. Finally, the guest shared a well-known story from Getting to Yes about two sisters quarreling over an orange, illustrating how negotiators can look beneath positions to find underlying interests and achieve mutually beneficial outcomes.
Books recommended by William Ury
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Getting to Yes
Getting to Yes by Roger Fisher, William Ury, and Bruce Patton is a foundational negotiation classic developed out of the Harvard Negotiation Project that teaches principled negotiation strategies focused on mutual gains rather than positional bargaining.
Discussed“bana is an acronym that Roger Fisher and I coined back in getting to yes for your best alternative to a negotiated agreement”
Where to get it
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Getting Past No
Getting Past No by William Ury is a practical guide to negotiation strategies designed to help individuals handle difficult counterparts and achieve favorable outcomes.
Discussed“but what if the other side says no so that was the thing but then I thought there's a Trilogy here there's a third book here which is really to do justice to no because no is a really important word”
Where to get it
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The Origin of Species
Charles Darwin’s foundational work on evolutionary biology, The Origin of Species, outlines the theory of evolution by natural selection and presents extensive evidence connecting biological and geological phenomena.
Discussed“I said well you know Darwin could you know and I could give you the exact sentence you know on page 300 and so of the Origin of Species where he sums up the entire theory of evolution”
Where to get it
