Mentioned in Podcasts

Person

Every book Laura Modi recommended on podcasts

Key facts

  • Laura Modi has recommended or discussed 3 books on podcasts, as of April 13, 2023.
  • Laura Modi has talked about books on 1 podcast, as of April 13, 2023.
  • Those books came up in 1 episode, as of April 13, 2023.
  • The 3 books Laura Modi has mentioned in the most episodes, as of April 13, 2023: Great by Choice, Metabolical and Purple Cow.
  • The latest episode with a book mention from Laura Modi aired on April 13, 2023.

Updated

Guest on Lenny's Podcast · 3 books · 1 episode across 1 podcast

Laura Modi appeared on Lenny's Podcast to discuss how to build a cult-like brand at her company Bobbie. During the conversation, she shared several books that provided valuable frameworks and inspiration for her work. First, she recommended Great by Choice by Jim Collins and Morten T. Hansen, noting that she had recently shared it with others and praising the author's incredible business frameworks. Second, she recommended Metabolical by Robert H. Lustig, diving into the specific world of health and healthcare, and pointing out the book's central argument that society faces a deep underlying issue rather than a standard healthcare crisis. Finally, she recommended Purple Cow by Seth Godin, describing it as a wonderful traditional choice for anyone looking for a solid foundation in brand building. Together, these recommendations underscored her diverse intellectual curiosities, blending rigorous business strategy, health advocacy, and foundational marketing principles into a cohesive professional philosophy.

Books Laura Modi recommended or discussed

Who said what is our best reading of each episode. In hand-checked samples, at least 6% of mentions were credited to the wrong speaker, sometimes an interviewer’s line recorded as the guest’s, sometimes the reverse. Every entry below quotes the words and links to the episode, so you can check it.

We earn a commission if you buy through the store links below, at no cost to you.

  1. Great by Choice

    Jim Collins; Morten T. Hansen · Recommended · 1 episode

    Great by Choice by Jim Collins and Morten T. Hansen is a definitive business research book that investigates why certain companies thrive amidst extreme uncertainty and chaos.

    Recommended
    “One recently, Great by Choice. The author of From Good to Great. Amazing. Jim Collins. Some really, really good frameworks.”
    Lenny's Podcast How to build a cult-like brand | Laura Modi (Bobbie) 2023-04-13
    Where to get it
    Listen free with an Audible trialAmazon

  2. Metabolical

    Robert H. Lustig · Recommended · 1 episode

    Metabolical by Robert H. Lustig is an authoritative health and nutrition book that examines the hidden dangers of ultra-processed foods and the systemic shortcomings of modern medicine and corporate food production.

    Recommended
    “Metabolical. Very specific into the world of health, health care. Actually, very specifically, the takeaway of Metabolical is we don't have a health care crisis in this country.”
    Lenny's Podcast How to build a cult-like brand | Laura Modi (Bobbie) 2023-04-13
    Where to get it
    Listen free with an Audible trialAmazon

  3. Purple Cow

    Seth Godin · Recommended · 1 episode

    Purple Cow by Seth Godin is a classic marketing and business book that argues companies must transform their products and services into remarkable innovations—akin to a purple cow in a field of monochrome cattle—in order to truly stand out in a crowded marketplace.

    Recommended
    “And then I think a really good traditional one, going back to just like brand, and for people who are really just looking for a good foundation. I love Purple Cow.”
    Lenny's Podcast How to build a cult-like brand | Laura Modi (Bobbie) 2023-04-13
    Where to get it
    Listen free with an Audible trialAmazon

Appearances

EpisodePodcastDateBooks
How to build a cult-like brand | Laura Modi (Bobbie)Lenny's Podcast2023-04-133
Other mentions (1: passing, ad reads, own books)
Passing Good to Great
“The author of From Good to Great. Amazing. Jim Collins. Some really, really good frameworks.”
Lenny's Podcast How to build a cult-like brand | Laura Modi (Bobbie) 2023-04-13