Episode · Invest Like the Best · 2020-05-12
Patrick O'Shaughnessy & Tobi Lutke: books mentioned on Invest Like the Best #173
Tobi Lutke – Building a Modern Business - [Invest Like the Best, EP.173]
My guest today is Tobi Lutke, the co-founder, and CEO of Shopify. This is both a timely and evergreen conversation.
Patrick O'Shaughnessy discussed Zen and the Art of Motorcycle Maintenance by Robert M. Pirsig, The Systems Bible by John Gall, and A Guide to the Good Life by William B Irvine. Tobi Lütke discussed The Design of Everyday Things by Don Norman and The talent code by Daniel Coyle.
Books mentioned, in the order they came up
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Zen and the Art of Motorcycle Maintenance
Zen and the Art of Motorcycle Maintenance by Robert M.
Discussed“So I'm reminded of the book that got me into philosophy, which was Robert Persig, Zen and the Art of Motorcycle Maintenance. And he talks about this notion of quality a lot in that book”
Where to get it
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The Design of Everyday Things
The Design of Everyday Things by Don Norman is a foundational text on cognitive psychology and user-centered design that explores why certain objects are intuitive while others cause frustration.
Discussed“I love Newman's book, The Design of Everyday Things. There's just a pragmaticness to the great designers that I think is extremely underappreciated.”
Where to get it
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The Systems Bible
The Systems Bible by John Gall is a satirical yet insightful examination of how systems operate, fail, and evolve in daily organizational life.
Discussed“And you remind me of another favorite book called The Systems Bible by John Gall, which I picked up thinking it was going to help me design good systems. And all it really did was convince me not to have systems at all”
Where to get it
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The talent code
The Talent Code by Daniel Coyle is a nonfiction book investigating how talent and skill are developed through deep practice and discipline rather than innate gifts.
Discussed“The theory of why I think video games are so interesting is because of transfer learning. There's a good book called The Talent Code, which sort of talks about this. And there's a famous story about people analyzing why Brazilians were better at playing soccer than everyone else for a while.”
Where to get it
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A Guide to the Good Life
A Guide to the Good Life by William B Irvine is an exploration of Stoic philosophy and practical ways to apply its principles to modern living.
Discussed“Speaking of paper, I've seen you reference this book called The Guide to the Good Life. So in the books that I've seen you as a fan of, that was the only one I hadn't heard of. So I thought it'd be fun to ask you about it.”
Where to get it




