Mentioned in Podcasts

Episode · Freakonomics Radio · 2012-06-20

Books mentioned on 80. Riding the Herd Mentality

1 book · With Margarita Martinez, Robert Cialdini, Chrissy Clark, Steve Levitt · Listen

How using peer pressure -- and good, old-fashioned shame -- can push people to do the right thing. Hosted by Simplecast, an AdsWizz company.

Stephen Dubner discussed Influence by Robert B. Cialdini.

Books mentioned, in the order they came up

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  1. Influence

    Robert B. Cialdini · at 10:18

    Influence by Robert B.

    Discussed
    “Years back, Cialdini wrote a book that became a classic in business circles. It's called Influence. His research career has been dedicated to the power of social norms.”
    Stephen Dubner 80. Riding the Herd Mentality 2012-06-20
    Where to get it
    AmazonListen on Audible
Other mentions in this episode (1) — ad reads, self-promotion and passing references, never counted
Passing Freakonomics
“So, for instance, after we published Freakonomics, some of my colleagues were not that wild about the book and the attention we received. And so, to try to shame me, one of my colleagues put up anonymously on the bulletin board for the Department of Economics a supposed quote from me that said,”
Steve Levitt 80. Riding the Herd Mentality 2012-06-20
Link to this list from the episode’s show notes

For the whole show, see the Freakonomics Radio page.