Book · 1920 · Communication
The Psychology of Persuasion
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That book is fantastic for anything around the community side of things the psychology of persuasion is a fantastic understanding of user behavior and psychology and contagious biology and everyone writes are great resources.
Why people recommend it
The Psychology of Persuasion by William Macpherson is an insightful exploration of user behavior, underlying psychological principles, and the mechanics of influence. Jen Bryan recommended the book on This Week in Startups as part of a curated list of essential resources for professionals. Bryan noted that the publication is fantastic for anyone working on the community-building side of a business, offering a robust understanding of human psychology and user behavior. By studying the principles outlined in the text, creators and marketers can gain valuable knowledge to help them navigate audience engagement, shape community dynamics, and improve their overall approach to persuasive communication.
Every mention
Jen Bryan that book is fantastic for anything around the community side of things the psychology of persuasion is a f… 1
Recommended
“that book is fantastic for anything around the community side of things the psychology of persuasion is a fantastic understanding of user behavior and psychology and contagious biology and everyone writes are great resources”
