Book · 2023 · Business & Economics
Sales Pitch: How to Craft a Story to Stand Out and Win
Sales Pitch: How to Craft a Story to Stand Out and Win by April Dunford has been mentioned in 1 episode across 1 podcast (0 episodes recommend it and 1 episode discusses it), through . Most frequently brought up by Lenny Rachitsky (1 episode) on Lenny's Podcast (1 episode).
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Why people recommend it
Every mention
Lenny Rachitsky I think this is one of the most interesting insights that you share in your book and you also share this in… 1
Discussed
“I think this is one of the most interesting insights that you share in your book and you also share this in the newsletter post about how buying software is You could argue is harder than selling it”
Other mentions (4: passing, ad reads, own books)
Passing
“so April Dunford was on this podcast and she has this book that she put out recently called the sales pitch and she makes this point that buying software SAS software is harder than selling it these days”
Plugged
“she just published a new book called sales pitch which Builds on her 25-year career as vpf marketing and adviser to to companies like Google and epic games”
Plugged
“you've written an incredible new book which I have right here if you're on YouTube called sales pitch so cool there it's like a Inception the book is called sales pitch how to craft a story to stand out and win”
Plugged
“but those are kind of the big things and then there's the books obviously like if you want to learn more about this stuff everything I know is in the book like there isn't stuff that I know that isn't in the book”