Person
Every book Zach Coelius recommended on podcasts
Across 2 podcasts. Every show Zach Coelius appears on, in one place — not just one.
Zach Coelius’s most recommended books
- Chaos Monkeys by Antonio Garcia Martinez
- Character Limit by Kate Conger
- Monetizing Innovation by Madhavan Ramanujam
- Keeping at it by Paul A. Volcker
- The Four Steps to the Epiphany by Steve Blank
- The Lean Startup by Eric Ries
Zach Coelius appeared on the Big Technology Podcast and This Week in Startups to discuss various books concerning technology, business, and economic history. Coelius praised Kate Conger and Ryan Mac's book Character Limit, highlighting its compelling reporting on the chaos and internal staffing decisions that took place during Elon Musk's takeover of Twitter, including planned layoffs under Parag Agrawal. In discussions regarding early-stage business strategy and customer acquisition, Coelius recommended Madhavan Ramanujam and Georg Tacke's Monetizing Innovation, describing it as a practical guide for founders to engage with customers, identify core pain points, and determine pricing structures. Coelius also reflected on Antonio Garcia Martinez's book Chaos Monkeys, discussing its insider account of Facebook's early advertising platform and defending the author's work against public backlash. Additionally, Coelius mentioned reading Paul Volcker's memoir Keeping at It, noting that the historical account of the late 1970s and early 1980s economic environment provided an eye-opening perspective on severe financial downturns.
Books recommended by Zach Coelius
-
Chaos Monkeys
Chaos Monkeys by Antonio Garcia Martinez is an insider account of the Silicon Valley startup ecosystem and modern digital advertising.
Discussed“And there's a great book by this Antonio Garcia Martinez wrote this book, Chaos Monkeys about this whole journey. And we, and he wrote about, we were in that about part of this whole process. He, he wrote the book. It's a good book.”
Where to get it
-
Character Limit
Character Limit by Kate Conger and Ryan Mac is a deep-dive investigative book detailing the tumultuous chaos and internal disruption that unfolded at Twitter following Elon Musk’s high-profile acquisition of the company.
Recommended“What do you think about the premise of a book with that subtitle? I mean, look, the goal is to sell books. And they wrote a good book. I mean, I'm just finishing it right now.”
Where to get it
-
Monetizing Innovation
Monetizing Innovation is a business and strategy book written by Madhavan Ramanujam and Georg Tacke that offers a practical framework for aligning product development with consumer willingness to pay.
Recommended“and there's a great book called monetizing innovation and it's all about basically doing customer development going out talking to customers figuring out what their pain is and then figuring out what they're willing to pay for that pain”
Where to get it
-
Keeping at it
Keeping at it by Paul A.
Discussed“i just finished reading paul volcker's book about sort of the late 70s and early 80s and like it was just really eye-opening to me the amount of pain uh that they went through during that period it's funny like if you look at san francisco it's it's very which one is that changing fortune it's called um uh keeping”
Where to get it
-
The Four Steps to the Epiphany
Discussed“but but in this particular question there's just been tremendous work done by steve blank eric reese and a bunch of other great folks um lean startups forceps the epiphany and there's a great book called monetizing innovation”
Where to get it
-
The Lean Startup
The Lean Startup by Eric Ries is a foundational business guide that advocates for validated learning, rapid experimentation, and minimum viable products to help entrepreneurs build successful companies without wasting time or resources.
Discussed“but but in this particular question there's just been tremendous work done by steve blank eric reese and a bunch of other great folks um lean startups forceps the epiphany and there's a great book called monetizing innovation”
Where to get it
