Person

Every book Jason Cohen recommended on podcasts

Key facts

  • Jason Cohen has recommended or discussed 2 books on podcasts, as of January 25, 2026.
  • Jason Cohen has talked about books on 1 podcast, as of January 25, 2026.
  • Those books came up in 1 episode, as of January 25, 2026.
  • The 2 books Jason Cohen has mentioned in the most episodes, as of January 25, 2026: Crossing the Chasm and On Writing Well.
  • The latest episode with a book mention from Jason Cohen aired on January 25, 2026.

Updated

Guest on Lenny's Podcast · 2 books · 1 episode across 1 podcast

Books Jason Cohen recommended or discussed

Who said what is determined automatically. In hand-checked samples, at least 6% of mentions were credited to the wrong speaker, sometimes an interviewer’s line recorded as the guest’s, sometimes the reverse. Every entry below quotes the words and links to the episode, so you can check it.

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  1. Crossing the Chasm

    Geoffrey A. Moore · Recommended · 1 episode

    Crossing the Chasm by Geoffrey A. Moore is a foundational business and marketing guide that explains how high-tech companies can transition from early adopters to the mainstream market.

    Recommended
    “And then for for uh for product I actually like crossing the chasm which of course everyone's heard of but what I find is no one's read it so that you know the little picture and you think you know what the chasm is.”
    Where to get it
  2. On Writing Well

    William Zinsser · Recommended · 1 episode

    On Writing Well by William Zinsser is a classic guide to non-fiction writing and clear communication.

    Recommended
    “What are two or three books that you find yourself recommending most to other people for writing on writing well by William Zinszer. I know I'm not the only one but that's kind of the point. um on my best day I write like that.”
    Where to get it

Books Jason Cohen wrote

Appearances

EpisodePodcastDateBooks
5 questions to ask when your product stops growing | Jason Cohen (2x unicorn founder)Lenny's Podcast2026-01-253
Other mentions (3: passing, ad reads, own books)
Plugged Hidden Multipliers
“I have a book almost out now that's on pre-order about topics like what we've been talking. The next book I want to write is on this topic of how do I make these decisions of uncertainty”
Plugged Hidden Multipliers
“So, the book is called Hidden Multipliers, and you can pre-order it at hidden multipliers.com, or I guess if this is out long enough, I'll you order it, I guess, depending on when you're listening to this.”
Plugged Hidden Multipliers
“Yeah, I mean to be useful, order the book, hidden multipliers.com, or of course, you don't have to. You can uh I have all these articles online for free.”