Episode · The Diary Of A CEO with Steven Bartlett · 2026-07-20
Books mentioned on The Man Who Made $100M Before 32: The Secret Was To Stop Letting Them Control Me | Alex Hormozi
Every founder is being told to build an AI company. Alex Hormozi says almost all of them will be gone within months, that the best move is the exact opposite of what the market is saying, and that in a world of AI the only moat left will be reality and your reputation.
Steven Bartlett recommended $100M Offers by Alex Hormozi, $100M Leads by Alex Hormozi, and $100M Money Models: How To Make Money by Alex Hormozi, and discussed The Innovator's Dilemma by Clayton Christensen.
Books mentioned, in the order they came up
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The Innovator's Dilemma
The Innovator's Dilemma by Clayton Christensen examines how established companies can fail when confronted with disruptive technological changes that do not immediately appeal to their mainstream customer base.
Discussed“Have you read The Innovator's Dilemma? It's one of my favorite books of all time on the subject of No, but I'm familiar with it.”
Where to get it
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$100M Offers
$100M Offers by Alex Hormozi is a business and marketing guide focused on creating and pricing irresistible offers.
Recommended“These four books in front of me, there's another one over there, but these four here that from the $100 million series have all sold more than 5 million copies since inception.”
Where to get it
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$100M Leads
$100M Leads by Alex Hormozi is a business and marketing guide designed to help entrepreneurs scale their customer acquisition strategies through proven frameworks.
Recommended“These four books in front of me, there's another one over there, but these four here that from the $100 million series have all sold more than 5 million copies since inception.”
Where to get it
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$100M Money Models: How To Make Money
$100M Money Models: How To Make Money is a business and financial guide by Alex Hormozi designed to help entrepreneurs scale their ventures, understand revenue generation, and navigate modern economic landscapes.
Recommended“These four books in front of me, there's another one over there, but these four here that from the $100 million series have all sold more than 5 million copies since inception.”
Where to get it
