Episode · My First Million · 2021-03-19

Books mentioned on #162 - Why Clubhouse Will Fail

2 books · Listen · Watch on YouTube

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Books mentioned, in the order they came up

  1. Contagious

    Jonah Berger · at 30:06

    Contagious by Jonah Berger is a marketing and behavioral science book that investigates why certain products, ideas, and behaviors catch on and spread virally through social transmission.

    Recommended
    “yeah i think if anyone cares about this stuff i like the book made to stick and i like the book contagious by jonah berger contagious made to stick is how to say something so people remember and contagious is a great book by this wharton professor on how to make things get popular how to make them spread like”
    Where to get it
  2. Made to stick

    Chip Heath; Dan Heath; ʻAlizah Raʻanan · at 30:06

    Made to Stick by Chip Heath and Dan Heath is a popular business and communication book that investigates why certain ideas survive and spread while others fade into obscurity, offering practical principles for making messages memorable.

    Recommended
    “yeah i think if anyone cares about this stuff i like the book made to stick and i like the book contagious by jonah berger contagious made to stick is how to say something so people remember”
    Where to get it