Episode · David Senra · 2026-09-13
Books mentioned on Luca Ferrari on Building Bending Spoons: Extreme Ownership, Talent Science & Relentless Simplification
Luca Ferrari is a co-founder of Bending Spoons, the technology company he built with his partners by rethinking how software businesses should hire, operate and allocate capital.
David Senra recommended Extreme Ownership by Jocko Willink and others and Rafa by Rafael Nadal and others, and discussed Zero to One by Peter Thiel and others.
Books mentioned, in the order they came up
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Extreme Ownership
Extreme Ownership by Jocko Willink and Leif Babin is a practical leadership guide rooted in military combat experiences that emphasizes personal accountability and execution.
Recommended“Actually the the name Yes. the concept is not exactly the same. There are similarities, but I thought the terminology extreme ownership was so immediately evocative of what you look for that I said, "Okay, we need to use that for sure." Obviously, you know, I only read biographies and in history, but I don't read business books, but I”
Where to get it
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Rafa
Rafa by Rafael Nadal and John Carlin is a compelling autobiography that chronicles the legendary tennis player's rise to global stardom, his relentless work ethic, and his remarkable mental toughness.
Recommended“And did you read his autobiography? It's called Rafa. I haven't. You should. I think you'd be interested cuz like a lot of people don't know the amount of injuries that he had when he was younger.”
Where to get it
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Zero to One
Why people recommend it: Peter Thiel and Blake Masters's Zero to One offers a provocative guide to startup creation, arguing that true economic progress comes from building entirely new things rather than copying existing models.
Discussed“I found one of my all-time favorite quotes when I was reading the book 0ero to1. The quote says, "The single most powerful pattern I have noticed is that successful people find value in unexpected places and they do this by thinking about business from first principles instead of formulas."”
Where to get it
