Episode · Modern Wisdom · 2021-05-31
Books mentioned on Visualising Value & Constant Creativity - Jack Butcher - #328
Jack Butcher is a designer, entrepreneur and the founder of Visualize Value. Jack has gone from being a normal agency designer to becoming the one-man-army behind Visualize Value - a business that generates over $100,000 a month at a 99% profit margin.
Books mentioned, in the order they came up
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The Dip
The Dip by Seth Godin is a concise business and self-help guide that helps individuals determine when they should persist through difficult challenges and when it is strategically wise to quit.
Discussed“So Seth Godin's books I read in maybe 2017, The Dip. Um when did This is Marketing come out?”
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This Is Marketing
This Is Marketing by Seth Godin is a foundational guide that reframes traditional advertising, teaching professionals to focus on empathy, trust, and serving specific communities instead of chasing mass attention.
Discussed“Um when did This is Marketing come out? I think that was a bit later, but um read a lot of his stuff and I was like, "You know what? This guy's like maybe my favorite like my favorite writer"”
