Episode · This Week in Startups · 2021-10-25

Books mentioned on Growth & Retention: Why Subscription is the Holy Grail | Customer Basics with Salesforce's Tiffani Bova | E1311

1 book · With Tiffani Bova · Listen · Watch on YouTube

This Startup Basics is all about growth & retention. Tiffani Bova from Salesforce joins to talk about how startups should measure customer health, the pitfalls of high churn, the best kind of growth, how to earn trust by saying "no" & more.

Tiffani Bova discussed Growth IQ by Tiffani Bova.

Books mentioned, in the order they came up

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1. 

   Growth IQ

   Tiffani Bova · at 8:23 · mentioned 2 times

   Growth IQ by Tiffani Bova is a business strategy guide that outlines ten paths to growth and helps leaders determine which strategies to pursue to avoid common corporate pitfalls.

   Discussed

   “and and going back to you know the conversation we had about my book growth iq and you know positive and then cautionary tales”

   Tiffani Bova Growth & Retention: Why Subscription is the Holy Grail | Customer Basi… 2021-10-25 Listen at 8:23

   Where to get it

   AmazonListen on Audible