Episode · Invest Like the Best · 2019-07-02
Patrick O'Shaughnessy & Bill Gurley: books mentioned on Invest Like the Best #137
Bill Gurley – All Things Business and Investing - [Invest Like the Best, EP.137]
My guest this week is Bill Gurley, a general partner at Benchmark Capital and one my favorite investment thinkers. As you’ll hear, despite enormous success through his career, Bill is clearly still in love with business and investing.
Bill Gurley discussed Complexity by M. Mitchell Waldrop and The Paradox of Choice by Barry Schwartz.
Books mentioned, in the order they came up
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Complexity
Complexity by M.
Discussed“And Mike and I, even though he was the food analyst and I was the tech analyst, we started sharing ideas and books and whatnot. And I actually don't remember which one of us he might remember, had a book called Complexity by Mitchell Waldrop, which was about the rise of the Santa Fe Institute.”
Where to get it
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The Paradox of Choice
The Paradox of Choice by Barry Schwartz is a behavioral psychology book that investigates how an overabundance of modern options leads to decision fatigue, anxiety, and diminished personal satisfaction.
Discussed“There's that famous book, Paradox of Choice. You don't need to know that there's 40 plumbers near you. You'd like one of the top three that can get there in the next hour. And so I think the tools and technologies of the internet are going to be used to help people make choice.”
Where to get it

