Episode · Acquired · 2022-05-16
Books mentioned on Arena Show Part II: Brooks Running (with CEO Jim Weber)
For the final act of the Arena Show, we’re joined by Brooks CEO Jim Weber to tell the amazing story of how he transformed the company from a 3rd tier, deeply cashflow negative “also-ran” into one of t
Books mentioned, in the order they came up
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The PIMS Principles
Discussed“and what i saw in brooks there was a book that was meaningful to me when i was at pillsbury the pims principles and one of the highest roi businesses were lower price point consumable items”
Other mentions in this episode (1) — ad reads, self-promotion and passing references, never counted
Own book Running with Purpose
“so the book is running with purpose and brooks has been a fabulous journey”