Episode · How I Write · 2025-02-05
David Perell & Alex Hormozi: books mentioned on How I Write
Alex Hormozi — Copywriting Masterclass, #1 Creator Mistake, 1M Books Sold
David Perell discussed $100M Leads by Alex Hormozi. Alex Hormozi recommended On Writing by Stephen King, and discussed The 4-Hour Workweek by Timothy Ferriss and Rich Dad, Poor Dad by Robert T. Kiyosaki and others.
Books mentioned, in the order they came up
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$100M Leads
$100M Leads by Alex Hormozi is a business and marketing guide designed to help entrepreneurs scale their customer acquisition strategies through proven frameworks.
Discussed“take a 100 million doll leads”
Where to get it
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The 4-Hour Workweek
The 4-Hour Workweek by Timothy Ferriss is a popular lifestyle design and productivity guide focused on escaping the nine-to-five routine, automating income, and reclaiming personal time.
Discussed“I think the first time I heard about this was I think Tim Ferris tested 4our a 4our work week yeah for his book and he hated the title but it it crushed all the other titles”
Where to get it
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Rich Dad, Poor Dad
Rich Dad, Poor Dad by Robert T.
Discussed“and so the fact that like Rich Dad Poor Dad still sells 100,000 copies a month 40 years I 50 years later than when he originally wrote it”
Where to get it
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On Writing
On Writing by Stephen King is a celebrated memoir and masterclass that blends the author's personal experiences with practical, no-nonsense advice for aspiring writers.
Recommended“and I would probably be paring a lot of Stephen King's ‘on writing’ if I were to say”
Where to get it
Other mentions in this episode (1) — ad reads, self-promotion and passing references, never counted
“and so if I like the the best frame like the value equation was is probably the core framework of the offerus book right”



