Episode · My First Million · 2022-10-13
Books mentioned on 5 Business Ideas With High Demand & Low Supply | Start These In 2022 (#374)
Shaan Puri discussed Predictably Irrational by Dan Ariely.
Books mentioned, in the order they came up
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Predictably Irrational
Predictably Irrational by Dan Ariely is a behavioral economics book that investigates the hidden psychological forces and cognitive biases shaping human decision-making and consumer pricing.
Discussed“and we talked to this guy Dan ariely who was um he wrote this book predictably irrational and we were like Dan uh hey we're you know three dudes trying to build this like sushi restaurant startup”
Where to get it
