Every book John Schnatter recommended on podcasts

Books recommended by John Schnatter

Who said what is determined automatically. In hand-checked samples, at least 6% of mentions were credited to the wrong speaker — sometimes an interviewer’s line recorded as the guest’s, sometimes the reverse. Every entry below quotes the words and links to the episode, so you can check it.

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   Positioning

   Al Ries; Jack Trout · Discussed · 1 episode

   Positioning by Al Ries and Jack Trout is a classic marketing and corporate strategy book that explores how people perceive the world, view products, and how companies can effectively frame their messaging.

   Discussed

   “so we read the book um positioning by jack trout and already 1969 of all and read the book and talked about how you differentiate your product with your slogan”

   Timcast IRL Timcast IRL #339 - Papa John Schnatter Joins To Discuss Cancel Culture… 2021-07-28 Listen at 5:30

   Where to get it

   AmazonListen on Audible

Appearances