Episode · My First Million · 2026-05-29
Books mentioned on The guy behind South Park, MTV and SpongeBob reveals his secret for spotting winning ideas
Tom Freston discussed What color is your parachute? by Richard Nelson Bolles.
Books mentioned, in the order they came up
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What color is your parachute?
What Color Is Your Parachute? by Richard Nelson Bolles is a classic career-guidance and self-help manual designed to help job-seekers navigate career transitions, discover personal strengths, and find fulfilling work through structured soul-searching.
Discussed“Weiss, I heard that you read a book. Yes, I bought a book. The only self-help book I ever bought. It's called and it was the first edition, What Color Is Your Parachute?”
Where to get it
Other mentions in this episode (1) — ad reads, self-promotion and passing references, never counted
Plugged Unplugged
“Well, it's been great and it's been you know, I I I've summarized it all in this book which was a lot of fun to put together, Unplugged, and it's out there and doing well.”