Episode · Modern Wisdom · 2020-12-03
Books mentioned on Mental Models 104 - Bear Or Bull? - George Mack - #253
George Mack is a writer and a growth marketer. If you imagine your mind as an operating system, mental models are apps that you can install to give yourself extra functionality and improved decision making.
Books mentioned, in the order they came up
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The Everything Store
The Everything Store: Jeff Bezos and the Age of Amazon by Brad Stone is a definitive corporate biography chronicling the meteoric rise of Amazon and its founder.
Discussed“basically if you look at every decision amazon make if you go back through the book um the everything store every decision he makes is will this enhance the customer experience rather than like profit margin”
Other mentions in this episode (1) — ad reads, self-promotion and passing references, never counted
Passing The Art Of The Deal
“apparently trump says it's not in the art of the deal so he'll stay like a price that's super high to begin with which means that then when he let's say for example he wants 5 million he will stay 10 million because now he's anchored them around 10 million”