Episode · The Joe Rogan Experience · 2016-02-25
Books mentioned on #766 - Gad Saad
Gad Saad is Professor of Marketing & Concordia University Research Chair in Evolutionary Behavioral Sciences and Darwinian Consumption and author of "The Evolutionary Bases of Consumption" and "The Consuming Instinct" "The Saad Truth" on YouTube -- https://www.youtube.
Gad Saad discussed The Consuming Instinct by Gad Saad. Joe Rogan recommended The Paleo Manifesto by John Durant.
Books mentioned, in the order they came up
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The Consuming Instinct
The Consuming Instinct by Gad Saad is an academic and popular science book that applies evolutionary psychology to consumer behavior and cultural phenomena.
Discussed“Culture laws actually discussed this in this book, right? So I try to offer a biological explanation that is not rooted in religious narratives, right? For why culture laws would have evolved, right?”
Where to get it
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The Paleo Manifesto
The Paleo Manifesto by John Durant is a health and lifestyle book that explores ancestral health, evolutionary biology, and modern dietary practices.
Recommended“Have you ever read, I'm giving him here a thumbs up. Maybe it'll help his book, The Paleo Manifesto by John Durant. No, I haven't, but John and I have been talking back and forth on Twitter.”
Where to get it
Other mentions in this episode (3) — ad reads, self-promotion and passing references, never counted
Plugged The Consuming Instinct
“I thought that I would correct that by giving you a signed copy of one of my books. The consuming instinct. Now you can grow. Juicy burgers, Ferraris, pornography, and gift-giving reveal about human nature.”
Plugged The Consuming Instinct
“Chapter eight of the book that I just gave you is called Marketing Hope by Selling Lies. And basically what I argue there is that there are different peddlers of hope that are successful, precisely because they could sell you hope”
Passing The Consuming Instinct
“By the way, next time I come, there's a 100% final exam on this book. Oh, this is a goddamn professor. You better read exams. Right? Is there like a cheat sheet or?”

