Episode · My First Million · 2021-08-25
Books mentioned on #213 - How to Build a Community
In this episode Shaan (@ShaanVP) and Sam (@theSamParr) break down community businesses and different ways you can build a community. They also talk about the law of reciprocity, the ad Sam wrote that competitors have stolen, and the importance of user generated content for digital ads.
Shaan Puri recommended Influence by Robert B. Cialdini.
Books mentioned, in the order they came up
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Influence
Influence by Robert B.
Recommended“So that's called the law of reciprocity. So there's been a lot of studies on this and if you read the book influence by Robert Cialdini, it's a it's basically been proven through a lot of different studies.”
Where to get it
