Episode · Acquired · 2026-04-13
Books mentioned on Ferrari
Ferrari is the pinnacle of luxury scarcity — across its entire 79-year history, the company has sold just 330,000 cars at an average price today of $500,000. For context, Hermès sells that many Birkins and Kellys roughly every 2 years, and Rolex moves that many watches every 3 months.
Books mentioned, in the order they came up
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Enzo Ferrari
Discussed“We should say that much of this history, this whole episode comes from the fantastic really definitive biography of Enzo called Enzo Ferrari written by Luca Delonte who worked at Ferrari and Maserati for many years and then after he retired dedicated about a decade of his life to researching and writing this definitive biography.”
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The Enzo Ferrari Memoirs. My Terrible Joys ... Edited by Richard Hough. Translated by Ivan Scott. [With Plates, Including Portraits.].
Discussed“I mean, the title of his memoirs is my terrible joys. Tells you everything you need to know right there about Enzo's life.”
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Enzo Ferrari
Discussed“So this is a quote here from Brock Yates's biography of Enzo. Brock Yates was the longtime editor of Car and Driver magazine.”
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Go Like Hell
Discussed“So listeners, most of this is from the book Go Like Hell, which is the book that Ford versus Ferrari is based on, the movie.”
