Episode · Freakonomics Radio · 2012-02-27
Books mentioned on 64. The Days of Wine and Mouses
Do more expensive wines taste better? And: what does one little rodent in a salad say about a restaurant’s future?
Other mentions in this episode (1) — ad reads, self-promotion and passing references, never counted
Plugged The Wine Trials
“Basically, my book, The Wine Trials, has been my, I guess, principal outlet for writing about wine. But I've also been publishing academic papers on topics of taste”