Book · 2012 · Business networks
The Start-up of You
- mentions
- 4
- people
- 4
- podcasts
- 4
- episodes
- 4
- recommendations
- 0
Reid Hoffman's The Startup of You makes the same point in a different way, which he talks about how your career is a series of strategic investments, and your job is one of the best vehicles for compounding them.
The best things said about it
So this is the first book we'll start up you second book is the Alliance.
So the first book was the startup of you the second one was the alliance.
Where and when it comes up
Most mentions, by podcast
4 people who brought it up
Why people recommend it
The Start-up of You by Reid Hoffman and Ben Casnocha is a career guide that applies entrepreneurial strategies and startup thinking to professional development. The book was discussed on Build with Leila Hormozi in April 2026, where Hormozi referenced Reid Hoffman's ideas to explain how individual careers operate as a series of strategic investments, with a job serving as one of the best vehicles for compounding professional skills. Pamela Paul on The Book Review in July 2024 and Jordan Harbinger on The Jordan Harbinger Show in June 2019 both mentioned the book as the first installment in Hoffman's broader series on modern professional alliances, which also includes his subsequent work, The Alliance. Additionally, on an episode of the a16z Podcast in September 2017, Michael Dearing invoked Hoffman's core philosophy when discussing career paths. Dearing highlighted the book's perspective that modern professional journeys are best understood as flexible tours of duty rather than rigid, lifelong employment sentences, encouraging workers to embrace adaptability and strategic networking in a rapidly changing economy.
Every mention
Jordan Harbinger so this is the first book we'll start up you second book is the Alliance 1
“so this is the first book we'll start up you second book is the Alliance”
Leila Hormozi Reid Hoffman's The Startup of You makes the same point in a different way, which he talks about how your ca… 1
“Reid Hoffman's The Startup of You makes the same point in a different way, which he talks about how your career is a series of strategic investments, and your job is one of the best vehicles for compounding them.”
Michael Dearing and i take that advice from reid hoffman's you know book where he talks about these career journeys our tou… 1
“and i take that advice from reid hoffman's you know book where he talks about these career journeys our tours of duty they're not lifetime sentences”
Pamela Paul so the first book was the startup of you the second one was the alliance 1
“so the first book was the startup of you the second one was the alliance”
Also mentioned in the same episodes
Other mentions (6: passing, ad reads, own books)
“um my very first book the startup review um which um came from the commencement speech I gave at my high school the Putney School in Vermont”
“He's the co-author of four best-selling books, The Startup of You, The Alliance, Blitzscaling, and his newest book, with the same name of his podcast, Masters of Scale, Surprising Truths from the world's most successful entrepreneurs.”
“so my very first book was called the start-up of you and part of what I was trying to do is to give people how to say yes your passion is important but you should be paying attention to market realities”
“so my very first book was called the start-up of you and part of what I was trying to do is to give people how to say yes”
“and this is again from like my book startup view I have this framework called abz planning which is your plan a your plans B which is how to think about like well if a is not working out maybe B will work”
“I think it's good to always like in the starter view we have this concept permanent beta which is you're always learning you're always changing”