Cover of Certain to Win

Book · 2004 · Business & Economics

Certain to Win

The Strategy of John Boyd, Applied to Business

by Chet Richards · Recommended by 1 person on 1 podcast

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I think it's in Chet Richards' book, which is called Certain to Win, a fantastic book. And as it turns out, deciding and acting is implicit. So he says the observation and orientation is explicit, but then once that happens, you decide and act.
Zack Kanter · Invest Like the Best · Aug 2019

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Zack Kanter I think it's in Chet Richards' book, which is called Certain to Win, a fantastic book. And as it turns out,… 3
Recommended
“I think it's in Chet Richards' book, which is called Certain to Win, a fantastic book. And as it turns out, deciding and acting is implicit. So he says the observation and orientation is explicit, but then once that happens, you decide and act.”
Recommended
“When you read Certain to Win, which is the Boyd book by Robert Cram, the biography is good for understanding why should I care about Boyd? Why was this an exceptional person? But then you need really a lot more application of the theory to understand why all this is important.”
Discussed
“So when I think about these things, I'll steal the title of that Chet Richards book again, which is you want to do things in a way that makes you certain to win. And that's what value investing talks about is like, hey, screw being right.”