Every book Mark Pincus recommended on podcasts

Mark Jonathan Pincus is an American Internet entrepreneur known as the founder of Zynga, a mobile social gaming company. Pincus also founded the startups Freeloader, Inc., Tribe Networks, and Support.com. Pincus was the CEO of Zynga until July 2013, then again from 2015 to 2016. Appearing on Lenny's Podcast, Pincus discussed his book Life at the Speed of Play and shared insights from the writing and publication process. He explained that for three of the four years he spent writing the work, he and his collaborators called it Proven, Better, New, before deciding that title was too dry and settling instead on the concept of life at the speed of play. Pincus used the book to explore whether every successful product must be derivative, noting that finding valuable inspiration by observing existing products where others missed the mark is pure gold. Furthermore, he pointed listeners to his discussion of day-365 retention within the book, arguing that tracking and understanding this metric is a vital gift that founders should offer their companies to help build the most valuable businesses in the world.