Book · 2012 · Business & Economics
Jugaad Innovation
Think Frugal, Be Flexible, Generate Breakthrough Growth
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We're in the business of that, so it's kind of hard not to use that word, but I will say that the concept that comes to mind is this concept of jugaad innovation, which is a term that Navi Radjou wrote about a few years ago.
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Matt Spence We're in the business of that, so it's kind of hard not to use that word, but I will say that the concept t… 1
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“We're in the business of that, so it's kind of hard not to use that word, but I will say that the concept that comes to mind is this concept of jugaad innovation, which is a term that Navi Radjou wrote about a few years ago”