Podcasts that mention 📚 The Guinness book of world records, 1998. by Mark C. Young

That's right, they formed their own company based in London called Guinness Superlatives, and they spent about four months just sourcing what would go in the book. It took about a year to get the first edition out, but they spent about four months just sending, you know this is 1954, so they're sending letters to experts, they're sending letters to people all over the world saying, 'You know, what's the biggest thing, what's the smallest this, what's the fastest that?'

In this segment, the hosts discuss how the founders of the Guinness Book of World Records established their company, Guinness Superlatives, and the extensive effort they put into gathering information for the initial publication.

► Watch this excerpt @ 00:10:31