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Books by Ed Catmull, Amy Wallace mentioned on podcasts
Ed Catmull and Amy Wallace's book Creativity, Inc. received numerous mentions across multiple podcasts. On My First Million in February 2025, the speaker noted that Pixar uses this book and highlighted its core philosophy regarding the creative process, describing it not as coming up with immediate brilliance, but rather as taking something terrible and gradually removing the flaws. On SmartLess in July 2023, Steven Soderbergh cited Creativity, Inc. to explain an effective approach to problem-solving, quoting the key organizational motto to be wrong as fast as possible. Jason Calacanis mentioned on The Jordan Harbinger Show in September 2018 that he had previously interviewed Ed Catmull on his own podcast, discussing the motivations behind Pixar and leadership decisions. Furthermore, on the a16z Podcast in March 2018, Dick Costolo referenced Creativity, Inc. while detailing his personal leadership philosophy, agreeing with Catmull's premise that a leader's job is not to prevent mistakes from occurring in the first place, but rather to correct those mistakes as quickly as possible when they inevitably happen in a collaborative environment.
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Creativity, Inc. (The Expanded Edition)
Creativity, Inc.
Discussed“and they had a thing where they were like at Pixar they have a book called creativity Inc I creativity Inc yeah and he said it's not people think oh we just come up with the best ideas right away he goes no he goes the creative process is taking something that sucks and removing suck”
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